Starring Nagarjuna in a three kind of role 'King' was produced by D. Siva Prasad Reddy on Kamakshi Kalaa Movies banner, in the direction of Sreenu Vaitla. The film became the highest grosser in Nag's career.

On this occasion, expressing his happiness producer SivaPrasad said, "Our 'King' has been gracefully received by the audience who took it to the number one position this Sankrathi. In just 3-weeks, 'King' has collected an all-time high revenue."

'In seedead zone, it collected over 3 crores, in Guntur it earned over 1 Crore 24 lakhs share, in Ongole it collected 18 lakhs, in Repalle it collected over 10 lakhs, in Nellore it is over 71 lakhs grossly; all of which are all time records for Nagarjuna's films. 'King' has also generated huge revenues in East, West, Vizag and Krishna regions. In Karnataka, it has reaped 1 Crore 50 lakhs of lucre till date. Overseas revenue has already crossed 1 Crore and 60 lakhs.'

The movie is entering 5th week of its screening, and is still running with super collections, heading towards a big success during this occasion. We thank all the viewers who made it a super hit.

Soon, we are going to produce two more big budget movies, one starring Nagarjuna and another featuring Nagachaitanya, in the direction of Sreenu Vaitla. The discussion on the subjects of the two films is on and will be announced later, concluded a happy Siva Prasad.